Multimedia Specialist
As a Multimedia Specialist for Belton ISD, I help lead website management, multimedia production, and district-wide visual storytelling. My work spans web design, event coverage, photography, and video production, all with a focus on clear communication and engaging design.
Beyond my professional role, I’m a photographer dedicated to capturing authentic moments and bringing stories to life through images.
Work History
June 2023 – Present
Belton, TX
Belton, TX
- Visual & Digital Design: Create a wide range of digital and print deliverables, including websites, social media graphics, event branding, presentation visuals, and marketing materials aligned to district initiatives.
- Web Design & UX: Lead the district-wide migration to a new CMS (Finalsite), designed ADA-compliant layouts for the main district site and 21 campus sites, and implement user-focused navigation improvements.
- Multimedia Production: Capture and produce video and photo content for board meetings, events, and storytelling campaigns across web and social channels.
- Campaign & Event Support: Develop visual content for complex campaigns such as graduation, convocation, and community events, supporting message delivery across multiple touchpoints.
- Brand Management: Maintain cohesive brand standards across all visual and digital content, providing quality control for design outputs.
- Crisis Communication: Send urgent district-wide and campus specific messages using ParentSquare, ensuring timely, accurate outreach to all students, parents, and staff members.
December 2020 – May 2022
New York, NY
New York, NY
- Print Design: Designed print materials for the campus testing center and residence halls, guiding students and staff through COVID-19 protocols with clear and accessible messaging.
- Multimedia Instruction: Created video tutorials on COVID-19 testing procedures and quarantine/isolation protocols for students, faculty, and staff for effective compliance.
- Administrative Management: Developed and implemented streamlined procedures for tracking and archiving COVID-19 data for students, faculty, and staff, ensuring efficient and accurate data management in compliance with health guidelines.
October 2020 – March 2021
Freelance
Freelance
- Social Media Management: Designed social media assets, campaigns, and email graphics to boost fundraising and community engagement.
- Marketing Campaigns: Developed and executed marketing campaigns aimed at increasing technology awareness, successfully encouraging new contributions, involvement, and membership.
August 2019 – November 2020
New York, NY
New York, NY
- Multimedia Design: Created multimedia content for training, recruitment, and advertising for department and student staff use, enhancing communication, and supporting various events.
- Student Programming & Supervision: Supervised student-led programming and advocacy efforts among four residential student councils, providing support, and feedback through event planning and professional development.
- Curriculum Development: Created a comprehensive residential education curriculum with weekly objectives and activities for residential students, facilitated by residential assistants.
- Crisis Management: Participated in a 24/7 on-call rotation, overseeing crisis response for 2,200 residents.
August 2016 – January 2020
New York, NY
New York, NY
- Design: Created weekly and monthly themed menus and event calendars for four dining and operating locations, enhancing customer engagement and dining experiences.
- Marketing: Coordinated successful marketing plans to promote dining hall products and services, including the creation of advertising and promotional materials, driving increased attendance and sales.